The tourist accommodation statistics (HESTA) are conducted at the national level covering 6000 hotels, health establishments, and campsites. Its purpose is to gather data on the number of establishments, rooms, and beds as well as data on arrivals and overnight stays by visitors' country of residence.
The report can be found by going to Reports-> Localizations-> Switzerland->Swiss Hotel Statistics Report – HESTA.
Settings
Hesta accepts additional statistical information such as additional guest details and turnover calculations. The additional information is optional and it is up to each property to decide whether they wish to share it or not. To configure what to be exported about property, go to the 'Settings' tab. Complete the settings, as follows:
- BFS Identifier (BUR) - Fill in the property code you have received by Hesta;
- Include additional guest details - Enable if you wish to share additional information about guests with Hesta such as ZIP-code of the guests, purpose of the trip and the booking channel;
- Include turnover calculations - Enable if you wish to share the segmented generated NET revenue from revenue groups ROOMS, F&B and EXTRA with Hesta;
- Marketing segments map - Select the supported Hesta value (Personal, Professional, Unknown) for each Marketing segment from your account. If a Marketing segment is not mapped, it will be exported as Unknown;
- Marketing source map - Select the supported Hesta value (Personal, Professional, Unknown) for each Marketing source from your account. If a Marketing source is not mapped, it will be exported as Unknown.
Once configured, you can use the 'Export' tab (NOT Export (old)) to export the data with or without the optional data.
Export
From the navigation menu select Reports-> Localizations-> Switzerland->Swiss Hotel Statistics Report – HESTA. Enter the period and start the export.
The report includes the following information:
- EstBurNr - BFS-Identifikator (BUR-Nummer)
- Period - Report from date (only the month)
- AutomaticTransmission - By default its 0
- EstNbrRoom - Number of rooms in the establishment
- EstNbrBed - Number of beds in the establishment
- EstRoomForDisabled - By default it is 0. You can change it manually, if the company has at least one room for people with reduced mobility (e.g. wheelchair users). Leave it "0", if there are no such rooms.
- EstContactName - Contact person name coming from Settings-> All Settings-> Account info-> Billing info-> Person name.
- EstContactPhone - Contact person phone number, it is empty by default and can be changed manually.
- EstContactEMail - Contact email coming from Settings-> All Settings-> Account info-> Hotel email.
- EstNextClosingFrom - Next business closure (beginning). It is empty by default and needs to be changed manually if there is a closing period.
- EstNextClosingTo - Next business closure (end). It's empty by default needs to be changed manually if there is a closing period.
- TotalArrivals - Total arrivals (guests, adults + children) in the reference month.
- TotalNights - Total overnight (guests bednight) stays in the reference month.
- TotalOccupiedRooms - Total occupied rooms, data coming from the occupancy forecast report.
- EstAvgNightIncome - Average income per overnight stay in the reference month
- TotalOpenDays - Number of opening days in the reference month, information coming from the reporting period, for example, if the period is from 01.08.2020 to 31.08.2020, the number of opening days is 31.
- country - 2-digit ISO country code. If there are overnight stays without a country assigned, it is marked with "??"
- arrival - Number of arrivals for this country
- nights - Number of overnight stays for this country
- EstRoomForDisabled
- EstContactPhone
- EstNextClosingFrom
- EstNextClosingTo